These Customisable Watches Are Made For Every Personality

There are more than 28,000 possibilities.

Fashion is all about personal style, and what better way to walk the talk by donning bespoke pieces? While tailored outfits are a good option, what if you could actually customise your  watch – from the straps to the face and even the loops?

Thanks to Swatch X You, you can own a customised watch without breaking the bank. On top of that, this new collection from Swatch lets you express yourself and make a fashion statement with your timepiece. It’s all about mixing and matching!

With over 28,000 design possibilities to choose from, it’s safe to say you’ll be spoilt for choice.

Don’t know where to start? It only takes five simple steps.

  1. Choose between a Gent or New Gent watch head

A Gent watch head is 34mm in diameter, while a New Gent watch head has a diameter of 41mm

  1. Choose a 12H strap

This goes at the top of your watch head. There five designs each to choose from for each type of watch head.

  1. Choose a 6H strap

This goes at the bottom of your watch head. Similarly, you can choose from five designs for each type of watch head.

  1. Add a loop

Finish off your design with a loop. There are a total of five solid colours to choose from for Gent watches, and five for New Gent watches.

  1. Jazz it up

This step is optional, but you can make it even more special by adding an extra accessory. Choose among a metal pin, a metal loop or a big loop, which feature images like a birthday cake, a flying heart and wedding bands to commemorate special events, making it great as a gift for a loved one, or even yourself.

Need some style inspo? Here are 10 designs we think you’ll love.

Watch this video to see how you can style three of the designs, thanks to tips from CLEO’s Fashion Editor, Genevieve.

As seen in the video:
Retro Cool
Model is wearing: Knitted jumpsuit and skinny knit top, both PH5 from Society A. Sling-bag, Topshop. Necklace and sneakers, both stylist’s own.

Street Style
Model is wearing: Acrylic headphones, Skullcandy. Zipper skirt, printed tee and faux leather bag, all Urban Revivo. Jacket and boots, both model’s own.

Pretty Punk
Model is wearing: Denim jacket, Topshop. Printed tee and studded sneakers, both Bershka. Sheer skirt, Urban Revivo.

The Swatch X You series is available at all Swatch boutiques and the Swatch online store. You can try to design your own watch online here.

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