Sometimes, it’s easy to forget that there was a time before K-beauty introduced us to cushion compacts and sheet masks. They’re so much a part of mainstream beauty that brands from across the world are producing their own. But these innovations and more had their origins in Korea, where K-beauty really brought things to the next level.
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There are lots of beauty developments from Asia that the West have adopted, but these five innovative trends that came out of Korea are really benefiting us all. Did you know these came from Korea?
Feature image: Laneige
Works like foundation but infused with skin-improving ingredients, BB Creams revolutionised skincare when they first launched almost a decade ago. The “BB” in the name refers to “blemish” or “beauty” balm and is supposed to heal the skin even while it offers maximum coverage. It’s gone on to spawn developments like CC cream and of course, the cushion compact.
More recently, the cushion compact, first developed by Amore Pacific’s Hera (soon to be available here in Singapore!) is a hygienic, easy way to apply foundation to your skin. The innovative cushion, soaked in foundation, is easy to pick up on the convenient sponge, which is designed to reach all the curves and crevices of your face.
We love the way Koreans think of everything, and hair shadow is probably one of those products you never knew you needed. This light powder covers any lighter spots along your scalp line where your hair might be thinner. Trust us, once you try it, you’ll notice the difference.
Everyone loves that tinted, two-toned lip colour (that was of course, popularised by the Koreans) that it made sense for Laneige to create this easy-to-use lip bar. With two complimentary colours in one lipstick, the brand made it easier than ever for you to copy your favourite K-celeb’s pouty, colour-stained lips.
Where would we be today without sheet masks??? These Korean skincare innovations are the fastest, most convenient and comfortable way to pack your skin with healing nutrients. Simply leave them on for around 20 minutes and feel your skin instantly healthier. They’re also designed for any skin type.