Honestly, what would we do without our favourite makeup tutorial videos? Over the years, many great beauty gurus have gradually sprung up on YouTube, garnering subscribers and likes in exchange for teaching viewers their masterful makeup skills. Some creators have a neutral, everyday-makeup style that’s great for the office or running errands, while others have a more bold and colourful approach.
But with so many options out there, which videos cater best to highlighting our Asian features? We’ve rounded up 10 YouTube video tutorials that fit the bill.
Text: Navin Pillay
Additional text: Joyce Cheo, Zoe Zeng
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Best For: Winged Eyeliner For Monolids
Better known by her screen name, @heyclaire, Claire Marshall is considered one of the OGs of YouTube. In this timeless video, Claire shares her favorite products and techniques for achieving the perfect winged eyeliner for monolids in foolproof steps.
Best For: Smoky Eyes For Monolids
A step-by-step guide on how to recreate Crazy Rich Asians star, Constance Wu’s makeup look on the cover of Harper’s BAZAAR Singapore, Californian beauty guru Sandy Lin, shares her favorite makeup products and tools for achieving the coveted look in simple steps that everyone can follow.
Best For: Smoky Eyes For Hooded Eyes
Makeup artist turned beauty guru turned entrepreneur, Tina Yong, created this foolproof guide on nailing the smoky eyes look for hooded eyes. She explains how matte eyeshadows are the best when it comes to hooded eyes along with other super easy tips and tricks.
Best For: Mascara On Short, Straight Asian Lashes
YouTube beauty guru and blogger, Jen Chae, shares her favorite tips and tricks to overcome the challenges of applying mascara on short, straight Asian eyelashes. She also discusses topics from choosing the right eyelash curler to mascara formula and application technique, which make for an uncomplicated and easy to follow tutorial.
Best For: Blush-Toned Eyes For Monolids
Priscilla Ono, Fenty Beauty’s Global Makeup Artist, demonstrates her favorite way of creating a a fun pink look on monolids. Using the brand’s CHILL OWT holiday collection and Moroccan Spice palette, Ono’s step-by-step guide is uncomplicated and yields Rihanna-approved results.
Best For: Cut Crease For Monolids
It’s Jen Chae again, and in this video she shares her tried and tested methods of creating a cut crease eye-makeup look in fuss-free steps. She elaborates on her favorite products and techniques to achieve the perfect cut crease without all the added hassle.
Best For: Contouring For Asians
It’s another Tina Yong tutorial, but this time on how she contours the face. There’s lots of contouring videos out there, but not many featuring n Asian face, which is what makes this video so great. In this video, she demonstrates step-by-step on how she does so, using affordable drugstore makeup products, high-end product recommendations and thoughtful techniques. The best part? It’s really easy to follow.
Best For: Achieving Immaculately Groomed Brows
Michelle Phan has been synonymous with makeup videos on YouTube for as long as I can remember. From grooming to the actual application of makeup, Phan’s eyebrow tutorial, from back when she was still making videos, is filled with step-by-step demonstrations, product recommendations and tips for achieving flawless brows. We miss you, Michelle!
Best For: Adding Depth And Definition On Asian Eyes
Makeup artist to the stars, Monika Blunder, perfectly demonstrates her expert knowledge on adding depth and definition on Asian eyes. She carefully explains the rationale behind her choices in products and techniques, making this video super easy to follow and replicate.
Best For: How To Pull Off Yellow Eyeshadow on Asian Eyes
Seen on celebrities like Zendaya, Kim Kardashian-West and Margot Robbie, the yellow eyeshadow trend took the beauty industry by surprise this year. And if you’re wondering how to translate this look onto Asian eyes, Sandy Lin is here to share her tips. Lin also shares her favourite products and effortless techniques for achieving this fabulous look in fuss-free steps.