The Christmas holiday is synonymous with time spent with loved ones, gifting and receiving. And there’s nothing more special than receiving a personalised Christmas gift.
This Christmas, show the special people in your life just how much they mean to you by getting them a special gift set from the Bvlgari Parfums pop-up outside Takashimaya that runs from now till January 5, 2020. While you’re there, you can also add a personal touch by getting your gift wrapped or personalised—at no additional cost.
Plus, if you sign up here before you visit, you even get a gift when you register at the pop-up.
What to expect at the pop-up
For those of you who are thinking, “But doesn’t Bvlgari just do jewellery?” You’re half-right. The brand first established itself as a jewellery store in Rome in 1884 and soon were known for their beautiful designs that were a mix of Italian classicism and modernity. Over the years, the brand branched out from jewellery to watches, accessories and fragrances.
Their fragrances are backed with the same excellence, craftsmanship and elegance as Bvlgari jewellery and celebrates femininity, as well as the Italian zest for life.
The Bvlgari pop-up brings to life this art de vivre this festive season, celebrating the year that was and looking forward to the year ahead.

Walk in and you’ll see a display of their fragrances for you to try. The fragrances are categorised into three groups, based on the inspo behind them: Baking (Omnia range), Preparation (Rose Goldea range), and Toasting (men’s fragrances). The displays are all Insta-worthy, so get your cameras ready.

Don’t just let your cameras enjoy the moment and get some Christmas shopping done—buy the fragrances individually or get one of the special sets available at the pop-up for yourself or loved ones. Each set comes with a miniature of the same fragrance and is all wrapped up in pretty wrapping papers, so you don’t have to worry about gift-wrapping.
Got one of the individual fragrances and worried about your non-existent gift-wrapping skills? Fret not, for there’s free gift-wrapping services available at the pop-up. In fact, with any purchase of the fragrances, depending on which date you visit the pop-up, you also can get a metal gift tag engraved or have a beautiful Christmas greeting card written in calligraphy right in front of you. Surely your loved one will be impressed by this personal touch!

Metal gift tag engraving: December 27 – 29, 2019 and January 3 – 5, 2020
Christmas card calligraphy service: December 13 – 15, 20 – 22, 23 – 25, 27 – 29 2019 and January 3 – 5, 2020
With a minimum purchase of $160, you can customise a bauble with a perfume miniature. This redemption is only valid from November 29 to December 1, and December 6 to 8 2019, so check the calendar before you go! Gift the bauble to your recipient by tying it to your gift.

And while you’re there or waiting for your metal gift tag/card/bauble to be done, snap a photo on the sofa against the beautiful blue and orange backdrop. The sofa was custom-made so you wouldn’t want to miss your chance to sit on a one-of-a-kind sofa!

Plus, post your photo on Instagram, tag @bulgariparfums, hashtag #bvlgariparfumssg and #collectingmoments and if your photo ends up as one of the five with the most number of likes by January 5, you’ll win a full-sized bottle of a Bvlgari fragrance of your choice!
Spoilt for choice at the pop-up and don’t know what to gift the special people in your life? Here’s a guide.