A Laneige Special, as seen in CLEO Singapore, May 2016 issue.

Do you still have dry skin despite using countless creams? The problem may not only lie with the harsh environmental conditions we subject our skin to – from the hot and humid outdoors to the dry and cold indoors – but also the fact that Asian women naturally have a weaker skin barrier compared to their Western counterparts (Source: Journal of Dermatological Science (2010) 123-128). This means our skin is more easily damaged upon external stimulation, making it highly prone to moisture loss and dryness. As such, it’s important to deeply moisturise our skin from within.

When we’re young, our skin stays supple and hydrated. But as we grow older, our skin’s ability to retain moisture diminishes, leaving our skin parched and dull. It’s not enough to just slap on as much moisturiser onto our skin as possible. What we want is an effective moisturiser that not only hydrates our skin from within, but also locks in the nourishing goodness. Enter LANEIGE, a Korean beauty brand with over 20 years of research into moisturising technology, and their new and improved Water Bank creams.

LANEIGE Water Bank Gel Cream The next generation of Asia’s No.1 Moisture Cream!
For normal to combination skin

LANEIGE Water Bank Gel Cream contains eight times stronger moisturising power* with fast-absorbing mineral ion particles!
*Based on a clinical comparison between Optimal Mineral Water and Hydro Ion Mineral Water, the core moisture component of the new Water Bank creams. Study conducted by Amorepacific Research & Development Center.

This light and refreshing gel-type moisture cream is perfect for those living under hot and humid weather conditions. Upon application, your skin will cool down and its moisture level will increase. It also soothes irritated skin while controlling excess sebum.

At a glance: The gel cream contains Hydro Ion Mineral Water, which penetrates deep into the skin to relieve dryness and repair damage. It also has Winter Cypress Polysaccharide extract to help soothe flushed and irritated skin, and control excessive sebum for shine-free skin. Best of all, its mild formula makes it suitable even for sensitive skin.

Why you’ll love this: It absorbs quickly into the skin and leaves a non-sticky finish for shine-free, fresh skin all day long.

Formula upgrade!
The new and improved Water Bank creams contain Mini-hyaluronate, which improves your skin’s moisture retention ability so it stays soft and supple for longer. It also features an Air-wetting formula, which binds to the moisture particles in the air and draws them into the skin for a more complete and thorough moisturising effect.

LANEIGE Water Bank Moisture Cream

For those with dry and sensitive skin or those travelling to cold and dry countries, this smooth and creamy moisture cream is your skin salve. It deeply replenishes and soothes dry, blotchy skin, and contains skin-conditioning olive squalane to strengthen the skin barrier and lock in moisture for 24 hours.

At a glance: This cream contains Hydro Ion Mineral Water, which penetrates deep into the skin to provide long-lasting hydration. It also has squalane from olives, which reinforces the lipid barrier in the epidermis and helps to retain moisture and smoothen the skin texture. Lastly, it’s packed with mineral-rich Glasswort extract to strengthen the skin barrier, relieve skin redness and retain moisture.

Why you’ll love this: It leaves a soft moisture film that helps to promote skin elasticity and lock in the hydrating goodness all day.

Boost your skin’s moisture level with Water Bank Gel Cream and Moisture Cream

Breakthrough: Clinical studies show that users experience an improvement in moisture level even after 24 hours!
Tests conducted by Ellead on 20 females age 20 to 35.

Water Bank’s secret recipe
Hydro Ion Mineral Water + Moisturizing Biogene™ technology

All Water Bank products are packed with six ionised minerals – zinc, magnesium, manganese, calcium, potassium and sodium. They’re carefully selected for their roles in skin moisturisation and brightening. Due to their micro size, they can pass through the weak skin barrier easily, strengthening it and preventing moisture loss.

Quinoa extract

Rich in vitamins A, C and E, it protects the skin from dryness and damage for supple, moisture-plumped skin.

Olive squalane

The micro-sized botanical oil particles absorb quickly into the skin, reinforcing the lipid barrier in the epidermis to help retain moisture and smoothen the skin.

Tillandsia extract

An air plant that absorbs moisture from the air, Tillandsia is rich in betaine, which plays a vital role in hyaluronic acid synthesis in the dermis.

Take moisture care to a whole new level

Pair LANEIGE Water Bank Essence_EX with your favourite Water Bank moisturiser to infuse the skin with abundant moisture for smooth and moisturised skin all day long. Its mineral-rich formula swiftly penetrates the skin to instantly relieve and repair dry skin.

“Refill me”

From May 13 to June 30, 2016, with any purchase at a LANEIGE boutique or counter, you’ll be able to buy this limited edition 500ml water bottle for $8, where $2 will be donated to Waterways Watch Society (www.wws.org.sg), an NGO dedicated to keeping the nation’s waterways clean and pollution-free through education and public awareness programmes.  While stocks last. Terms and conditions apply.

The new Water Bank creams are available from May 5, 2016, at all LANEIGE boutiques and counters.