What do you think is the cost of maintaining a fashion influencer’s lifestyle and is it as unaffordable as we think?
What makes someone an influencer? Is it the number of followers they have? A well-thought-out Instagram feed? Or is it simply someone whose opinion you trust? For some people, it could be their BFFs who’s got the best taste in clothes. For others, it could just be that stylish stranger with no following that just seems so effortlessly cool. But one thing’s for sure—they’re all people who’ve influenced you in one way or another via their perspective and relationship with style. In our column “Ask An Influencer”, we reach out to the women who inspire us and get them to share their unique approach to fashion, shopping, and style.
It seems like every time you go onto the internet, there’s a think piece on how the “milleniums” ruin everything. We can’t afford to buy diamonds, we spend too much on avocado toast and overpriced coffees, and our reckless shopping habits are ruining our finances.
And as much as you try not to partake in the lifestyle, it’s hard not to notice how everyone always seem to be in a cool new outfit or partaking in the latest trends when you open up Instagram. But what actually is the cost of maintaining such an enviable wardrobe? Especially if your income (and your reputation) as a fashion influencer is dependent on that. Are the stylish women you follow on social media really spending as much as we think they do?
We speak to five women to uncover the truth behind how much money they spend on shopping every month.