Formerly of Girls’ Generation and now a successful solo artist and fashion design / icon, Jessica Jung’s first ever bag collection from BLANC & ECLARE is K-Pops answer to the Kardashians.
Launching exclusively online at ZALORA tomorrow (26th October) at 4pm in eight countries – Singapore, Malaysia, Brunei, Taiwan, Indonesia, Philippines, Hong Kong and Macau. Fans worldwide, including her casual 7.4 million Instagram followers (who call her their “lovely ice queen) can get their hands on the cute bag.
Adorably named the Poppy, the leather bucket bag pays homage to Jung’s chic design philosophy and personal style. Available in six different colourways, three representing the shades found in a Poppy flower field – white, pink and lilac – and three more neutral tones of black, brown and nude. It’s adjustable strap only adds to its versatility as you can carry it as a handbag or wear as a crossbody bag for a more casual approach. What’s even better, they’re priced at $119.
Read on for our interview with her.
You’re constantly travelling for work, what are your go-to style tips when travelling?
I always say I’m packing light, but end up on the other end of light. With that said, however, I like to keep traveling style relatively simple and casual. When I’m in an environment far from home, it’s always best to keep things as comfortable as possible.