If you’re always putting your jeans into the wash after every use, you’re doing it wrong. No, you’re not supposed to wash it monthly either. Levi’s CEO Chip Bergh reminded us that not only do you not need to wash your denim, you shouldn’t wash your denim. The pants he was wearing? Those old things have yet to see a washing machine in the one year he has been wearing them. While Levi’s stand on laundry is nothing new, in a climate like Malaysia’s, it’s disgusting just to think of unwashed jeans. So welcome to Jeans Care 101.

Freshen up with the freezer
Levi’s has been spouting the “no wash” method for years, sparking a fad of freezing jeans (yes, like in the freezer) to rid the jeans of these little things called bacteria. If you are not put-off by the idea of placing your dirty jeans in a freezer along with your food stock, experts agree that a pair of jeans stored in a Zip-Lock bag in a freezer for a good few days is a pretty good way of keeping your denim’s bacteria au minimal.

Steam them out
So maybe you’re not into packing up your pants in the fridge like it’s meat. And you think maybe you’ll just rinse the obvious problem spots and then toss them in the dryer for a little tumble. Stop. Just stop right there. Hang them in the bathroom while you shower and let the steam rejuvenate your jeans. If they feel a little damp, hang them outside to dry, but stay clear from direct sunlight. The giant ball of light in the sky can bleach your dark jeans faster than you can sing Lana Del Ray’s Blue Jeans.

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Make a Cosmo-jeans-litan
OK not really, but lightly spritzing your jeans with Vodka is a tried and tested way that many swear by. Not only does it kill the odour-causing bacteria, it also doesn’t leave your jeans smelling like the floor of a brewery. And it works with just about any item of clothing too! We don’t know about you, but it sure sounds to us like a fun way of keeping your clothes clean – a spritz on your jeans, a spritz in your mouth, and everyone’s happy.

Away with stubborn stains
The first thing to remember about stains is the longer you leave it in, the harder it will be to get out. So if you have a little bloody mishap (we’ve all been there), soak the area with cold water and use a mild soap bar to get the stain out. The same applies for grass stains, except you should use warm water instead of cold. Grease and oily stains, on the other hand, can be treated by pouring corn starch or talcum on the area, allowing it to absorb the grease before it sets.

Image: Dmitriy Shironosov / 123RF.com
Text: Ashley Ahn