While we still have fond memories of the heavily embellished collection H&M did with Balmain (plus all the fun social media campaigns with Insta-models and what not!), the retail giant has wasted no time in moving on their next designer coup.
That’s right, come November 3, 2016, H&M will be collaborating with vibrant and playful Parisian label KENZO. Creative Directors Carol Lim and Humberto Leon will bring the spirit of KENZO to H&M, creating collections for both women and men, available in 250 selected H&M stores worldwide.
“We can’t wait to share with everyone the world of KENZO x H&M, with all of its creativity, fun and love of fashion,” says Ann-Sofie Johansson, Creative Advisor at H&M.
“With this collaboration with H&M we want to think big, push the boundaries and bring the new energy of KENZO to everyone around the world,” says Carol Lim and Humberto Leon, Creative Directors at KENZO.
Here’s hoping that the brand will recreate some of its top hits, including those lust-worthy tiger head sweatshirts and sneakers. Watch this space because this is one collection CLEO will definitely be keeping a very very close eye on!