An It Girl of the late ‘2000s Alexa Chung’s distinctive style has captured the hearts of numerous fashion designers and secured her international fame. After a long wait, the style maven has finally launched her eponymous clothing line. The collection is reminiscent of Alexa’s personal touch – quirky, whimsical and totally unexpected. They definitely aren’t items you would see in every other store! So for those of you who’ve been coveting Alexa’s style for years, now’s your chance!

Text: Mandy Ngoh Image: ALEXACHUNG