You’ve probably given online dating a go at least once. Even if you haven’t, you must know people who have. In this day and age where we can shop for groceries without leaving the house, it’s hardly strange we can also look for love without having to put on pants.
Not that it’s always been so easy – online dating has come a long way since the first Internet dating service (match.com) was created in 1995. There was a stigma attached to it for many years, but as our dating patterns have evolved, it’s become a norm. So what has changed, and what sort of power has online dating given us?