Every brand is jumping on the “real woman” trend and breaking the beauty mould with real-body campaigns and policies. Think of the no-airbrush movement adopted by names like Aerie or ASOS featuring plus-sized girls (and guys) on its shopping pages.
Challenging size-zero standards and democratizing size and shape means that real women – including the short-and-curvy, the tall-but-not-modelesque, and the curvy-and-proud – feel more comfortable, accepted and less under pressure. But if perfection is no longer is equated with being skinny, real women still face real issues when it comes to how to dress. They still want to look slimmer, sleeker, more urbane and elegant. This takes some definite know-how and experience with styling.
Read on for nine smart style tips for us real girls that will play to our strengths and make us look great.
Text: Jill Alphonso