If you have remotely any interest in luxury fashion, you would know this—Bottega Venetta is the brand of the moment. And all of this is thanks to Daniel Lee, a once unknown British designer who’s been hailed as fashion’s latest golden boy, the saviour that revived the luxury Italian house. The designer was a Phobe Philo protégé (of Old Céline fame), and had worked at Maison Margiela, Balenciaga and Donna Karan. In fact, prior to joining Bottega Veneta, he was the director of ready-to-wear at Céline.
Did we mention he’s also easy on the eyes?
While the brand already had a legacy and a reputation for well-crafted leather goods, its bags and accessories never commanded the hype that rival luxury houses like Dior, Balenciaga or Prada could. Sure, they’ve had a few great hits over the seasons like their Intreciato Weave Hobo Bag or the Knot Clutch, but neither caused the same frenzy that Daniel’s creations did.
You know the items. You can’t miss them if you follow a fashion industry insider or two on Instagram. It seems like any influencer worth her weight in shoes and accessories is currently hawking one or four on the ‘gram.
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Rosie Huntington-Whiteley is a fan. So is Kourtney Kardashian. But here’s the thing—are these items actually nice? Or is this the result of the fash pack’s hype mentality? Because even with hefty price tags in the thousands, most of the items are sold out right now.
Fascinated by the New Bottega effect (and we’re not the only ones, there’s actually an Instagram account dedicated to Daniel Lee’s work), I had initially wanted to do a piece on the frenzy that these items had caused. But when I pitched the idea to Associate Digital Editor Hidayah, as a casual fashion lover she had no clue what I was even talking about.
“They look just like ketupats!” she remarked. “I can’t unsee it now!”
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FYI even fashion watchdog Diet Prada once likened their shoe to a tightly wrapped sausage.
So then what was supposed to be a simple fashion news story has now evolved into a joke piece, on how many ketupat jokes could one make based on these items (yes, this is what my editorial meetings have come to). And because I am part of the fashion sheep that actually like these items, I’ve had to enlist the help of Hidayah. Disclaimer: we don’t actually dislike any of the items, we just found the resemblance funny.
And no for the story that no one asked for, scroll through for some of Hidad’s jokes. And if you like, follow Hidayah on her own personal joke Instagram @hidadsjokes, where she thinks she is funny. You can judge her abilities from the following ketupat jokes she has made.
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