We know it. You are tired of fast fashion or guilty about buying it. It’s hard not to when environmental and social consciousness is at an all-time high, and owning fewer things you really love is now more fashionable than hoarding many things you’ve only used once. Buying into the buy-throw-buy cycle of fast fashion is now (rightfully) unfashionable.
But fashion can still be fun without being trendy, cheap and disposable. Here, we have curated six indie French brands for you to rediscover the fun of exploring a new brand, trying a new style, and buying clothes that will see you through seasons and years.
Text: Rachel Tan