E must be a lucky letter, because both artists that recently broke Spotify’s records have names that start with the alphabet.
British singer Ed Sheeran and K-pop boy band EXO made it to the music-streaming app’s most-streamed list, albeit for different reasons: While Ed became the first British artist to hit 2 billion streams on Spotify, the Korean group broke Jay Chou’s record to become the Asian artist with highest debut day streams globally.
In a previous interview, Ed had attributed his success partly to the app. He said: “My music has been streamed 860 million times, which means that it’s getting out to people. I’m playing sold-out gigs in South America, I’ve sold out arenas in Korea and South-east Asia. I don’t think I’d be able to do that without Spotify.”
His good friend Taylor Swift might have removed her songs from the music-streaming app, but the singer-songwriter clearly sits on the other side of the fence.
Meanwhile, EXO continues to break records, this time with half a million streams on the first day of album release on Spotify. However, the news shouldn’t come as a surprise, considering the 10-member group has also topped the iTunes charts, as well as the Korean charts.
Baekhyun said during Naver Starcast EXOCAST, “I saw some comments on a website that the fans were listening to the song when they were sleeping.” Chanyeol added, “Our fans said that when our album came out, they used up almost all their data from streaming our songs.”
Maybe that’s how they managed to top the streaming charts!
Listen to their latest album EXODUS below.
Image of Ed Sheeran: Anton Oparin / 123RF.com
Image of EXO: TPG/Click Photos